WILL ROSSY designs

I'm a Texas-based artist, designer, and creative director. But before any of that, I was a kid in Fort Worth with a sketchbook and a football helmet.

 

I grew up playing football at Allen High School, home of the three-time UIL State Champion Eagles, and it was there, in an elective drawing class, that I first started taking art seriously. That combination of discipline on the field, curiosity on the page has shaped how I work ever since.

 

After graduating in 2015, I spent three semesters at Texas Lutheran University still playing football, but increasingly pulled toward design: sketching tattoo concepts for teammates, testing out new styles and mediums, figuring out what kind of artist I wanted to be. In 2017, I transferred to Texas State, where lacrosse pulled me back after 6 years since stepping away from the sport. I played midfielder and became the team's merchandising officer, designing jerseys, decals, and social content. When COVID hit in 2020, I turned that same energy toward murals across San Antonio and Austin, my first real steps into running a creative practice of my own.

 

I graduated in 2021 with a Bachelor's in General Studies, focused across Art, Business, and Mass Communication — a degree that, in hindsight, mapped almost exactly onto the work I do today. I bounced through a few odd jobs in Austin before landing full-time work in San Antonio, coaching high school lacrosse on the side.

 

In March 2023, I came home to Dallas. That move changed everything: I met my wife, got married, and in April 2025 became a father to our daughter. Family is where my "why" lives now — and it's the same roots-and-growth instinct that drives the work I make today.